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Dan’s Supermarket

Many people know that Betty Crocker is a fictitious character created in 1921 by General Mills. Lots of people thought and may still think that she is/was real. It’s not unusual for a food company to have its own iconic “person” to represent it. Aunt Jemima doesn’t exist either, but the company named after her actually hired a real person to represent her in person (she passed on in 1951, but her image still can be seen on her products). It should come as no surprise, therefore, that the Dan of Dan’s Supermarket is actually the creation of its owners and has been used in the company’s ads with a lot of success.

Dan’s Supermarket is today a regional chain in North Dakota. The Wyoming branch has been sold in 2004, and the same fate befell the story in South Dakota. The stores that retain the supermarkets name – six, all told – have pharmacies in four of them. The wholesaler that supplies the stores is the retailer SUPERVALU, which allows Dan’s Supermarket to stock no less than 30,000 items.

Almost any company has an interesting history. Dan’s Supermarket is no exception. Actually, Roy Rockstad (the father of the current CEO) and Eugene Leary bought out Piggly-Wiggly in Bismarck, North Dakota in 1949. So that’s the present-day’s Dan’s Supermarket’s interesting provenance. What you’ll find in its stores or on its website today is an incredibly large variety of food items, including – of course – meat, produce, dairy, and the usual products available in supermarkets in general.

What makes Dan’s Supermarket stand out is that, first of all, all the stores are to be found near residential areas for easy access. There also have a great line of organic food products, and were among the first supermarkets to go for this healthier variety for their customers. The benefit of organic foods is that they lack the usual suspects of harmful chemicals such as additives or trans fats that have been shown to be detrimental to your health.

At Dan’s Supermarket, the customer is never without adequate services – including pharmaceutical ones at the stores where there is a pharmacy on the premises as well. Whether it’s late at night or early in the morning, the staff is always there to help you in whatever way they can.

In today’s economy, one of the most inviting features of any supermarket is the many ways in which it offers savings to its customers. Dan’s Supermarket excels in this regard. If you have Internet access, all you have to do is to check the company’s website. Paying an online visit prior to going to the physical, to the brick-and-mortar store is always a good idea. It will let you get familiar with the place and its offerings and even perhaps its people so that when you enter the place itself, it will be like coming home for a friendly visit.

Going to Dan’s Supermarket at whichever location is close to you can truly be an experience. You’ll find a friendly staff and all the food items you can possibly dream of in one location near you for your convenience.

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